![]() For 3 years leading up to 1995, West Coast hip hop, dominated by labels such as Death Row, had been preeminent in mainstream Rap. The rapid success of The Notorious B.I.G., and Bad Boy as a company, raised some tensions, especially with the Los Angeles, California-based Death Row. Bad Boy, meanwhile, staffed a bevy of in-house writer/producers, including: Easy Mo Bee, Chucky Thompson and D Dot-all of whom were instrumental in producing many of Bad Boy's most noted releases during this time.įurther information: East Coast–West Coast hip hop rivalry Also in 1995, the label continued its success with platinum releases by Total and Faith Evans. became one of the genre's biggest names of the day and Bad Boy's premier star. While Mack's album went Gold, Ready to Die achieved multi-platinum success. On the heels of these releases came "Juicy" and Ready to Die, the lead single and debut album from The Notorious B.I.G. The label's first release was " Flava in Ya Ear" by Craig Mack, followed quickly by Mack's debut album, Project Funk da World in 1994. and rebuilding the labelĪfter his climb from a non-paid internship to becoming an A&R executive at Uptown, Sean "Puffy" Combs was fired in mid-1993 by Andre Harrell and founded his own label, Bad Boy Records, in late 1993.
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